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The Enternship: Women Helping Women, Week One

 

The Enternship at Wunderlich Kaplan Communications

If you know me, you know I believe in the stars and the universe. So when I happened to be cleaning out my emails one recent Sunday morning and came across an unopened email with the heading: Internship for Women over 40 – I believed it was more than coincidental. The timing was perfect. It had been a challenging workweek, requiring more than the usual amount of grit. Without laboring over it, I decided to write an email, even though the deadline had passed. It read something like this:

When I decided to start my own business at 57 with four daughters, no capital, no partner and no real business experience, it was because I’ve always believed anything is possible – it never occurred to me that I would not be successful.

Since starting my company, I realize that running a business is more than a great product – in my case, a great story. Thoughtful marketing and public relations is also critical and that’s what the Enternship is all about.

 The Co-owner of Wunderlich/Kaplan Communications (WKC), Gwen Wunderlich wrote right back:

I am so glad you emailed! We actually just had a woman back out and now can’t make it until the Jan semester. I have one spot left and you sound perfect.”

Turns out I was chosen for one of 8 spots from a pool of more than a thousand applicants.

Having just finished the first week, I am in awe of the potential in this …

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